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Star Surveillance: Gwyneth Paltrow, Holly Madison, Carmen Electra, Carmelo Anthony and Ron Jeremy at play

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Gwyneth Paltrow at the Vanity Fair Oscar Party at the Sunset Tower Hotel in L.A. on Feb. 27, 2011.
Photo: Erik Kabik/Retna/ErikKabik.com

In a change of role-play, actress Gwyneth Paltrow was the keynote guest speaker at the Licensing Expo held this week at Mandalay Bay. The movie star is co-owner of a fitness fashion line with Tracy Anderson, and her speech and Q&A session focused on "Brands on the Brink of Global Expansion."

Holly Madison and baby-daddy fiancé Pasquale Rotella were spotted out on a date night, from looking after their 3-month-old daughter Rainbow Aurora, at hot, hip Andrea’s Asian restaurant in Encore. Executive chef Joseph Elevado served his specialties and his newest dessert, a flaming Mt. Fuji concoction. Holly got playful with her engraved personalized chopsticks, posing for funny photos which she posted as “Walrus Face” on her Instagram account.

Progressive electro-house deejay Bambi had former Miss USA Nana Medriwether, Miss Universe Olivia Culpo, singer Joe Jonas and actor pal Wilmer Valderrama on the dance floor at Hakkasan in MGM Grand.

Street Drum Corps at Vinyl

Wilmer was also spotted at the Blondies Sports bar in Miracle Mile watching UFC 161 in support of his pal Rashad Evans.

Mixed martial artist and "A-Team" movie star Rampage Jackson celebrated his birthday with 15 friends at Surrender Nightclub at Encore … R&B singer Mario was at LAVO in the Palazzo for its signature Italian menu items and posing for fan photos … NFL player NaVorro Bowman spent his night on the town at TAO Nightclub in the Venetian.

Curvy "Baywatch" beauty and Playboy cover girl Carmen Electra quick-changed from a blue leopard dress into a pretty pink outfit at the ’21 & Over’ DVD release in Haze nightclub at Aria ...

B.O.B. at Ditch Fridays

Gordie Brown celebrated his birthday with friends in Andiamo Italian Steakhouse at The D hotel downtown. For dessert, he was presented with a guitar-shaped red velvet cake and then watched Zowie Bowie's performance on the Fremont Street stage.

Porn star Ron Jeremy was at the edgy Culinary Dropout gastropub at the Hard Rock for a noontime lunch. In town to promote his aged Rum, Ron signed a bottle for the restaurant staff to display.

New York Knicks basketball star Carmelo Anthony and TV personality wife La La were at the Bodies exhibition in the Luxor. One of the most recognizable athletes in the league, he and his wife currently star in their own reality show on VH1, “La La’s Full Court Life.” Carmelo particularly took note of a full-body specimen modeled with a basketball and, before leaving, signed the guestbook: “Wonderful. I learned so much about the human body.”

Hair guru Michael Boychuck tended the tresses of Miss Pennsylvania Jessica Billings and Miss Nevada Chelsea Caswell and both wound up as Top 10 finalists. Also at his Color salon in Caesars Palace was Amanda Jenkins, who will compete in the Miss Teen USA pageant at Atlantis, Paradise Island in the Bahamas on Aug. 10. … Former Miss USA Susie Castillo hosted at 1 OAK Nightclub in the Mirage, where Kim Kardashian’s stepbrother Brody Jenner partied with friends while R&B star Mario performed.

Comedian Seth Meyers was spotted in a VIP cabana at Bare pool lounge in the Mirage hours before his sold-out show at the hotel … DJ Pauly D was back at Haze nightclub in the Aria for his monthly Turnt Up experience, where Coolio also partied….

Carmelo Anthony at Exotic Racing

Recording artist B.O.B. presented a full-force show at Ditch Pool & Dayclub at the Palms and debuted his brand new single, “Headband.”

Carmen Electra at HAZE

Members of the Street Drum Corps group visited the Jabbawockeez show at the Luxor and went backstage afterwards. The famed Jabbawockeez crew returned the favor and went to see Street Drum the next night. The SDC cast of 10 has been together for eight years and started its Vegas residency at Vinyl in the Hard Rock last weekend with guest musicians Deryck Whibley of Sum 41 and Jose Pasillas of Incubus joining the fun. Click here for a preview of the SDC act.

Ryan Bingham In Concert

Years of ranch work and rodeo competitions have certainly influenced Oscar-winning singer/songwriter Ryan Bingham with his hits “Southside of Heaven,” and “The Weary Kind,” the single from the Jeff Bridges film, "Crazy Heart."

Vegas DeLuxe will continue to monitor all the entertainment and musical celebrities who invade every week. Not one weekend goes by without seeing stars on the Strip .

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  • If the venue continues to book rising stars, it might just be the best place to see them before they get big.

  • There were loud sing-alongs and vigorous mosh pits throughout the night, but it was all still fueled by nostalgia.

  • The band, which turns Velvet Underground songs into pizza anthems, hits LVCS on November 16.

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