Las Vegas Weekly

April 5, 2010 · 8:52 AM

Barry Manilow MasterCard earns money for music instrument program

By Robin Leach

Barry Manilow at the Paris on March 6, 2010.

Photo: Denise Truscello/WireImage

New Paris headliner Barry Manilow has his own new MasterCard, and the superstar entertainer has earmarked proceeds from purchases to his Manilow Fund to put musical instruments into schools.

The Manilow Fund Debit MasterCard offers an easy way to help Manilow Fund raise money. Every time the card is used to make a purchase, a contribution to Manilow Fund is generated. Manilow Fund earns 0.5 percent of the transaction when a purchase is signed and 0.1 percent of the transaction when a PIN is used for a purchase. Additionally, a portion of the annual fee will be donated to Manilow Fund.

Plus, the front of the card can be personalized with a photo, the card works with personal checking accounts (so there’s no need to switch banks), and users are protected by the MasterCard Zero Liability policy. So each time the debit MasterCard is used to make a purchase, a contribution is made to Manilow Fund.

Robin Leach has been a journalist for more than 50 years and has spent the past decade giving readers the inside scoop on Las Vegas, the world’s premier platinum playground.

Follow Robin Leach on Twitter at Twitter.com/Robin_Leach.

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