Las Vegas Weekly

Porn! Now in 3D!

Lynn Comella sits down with a pair of 20-somethings on the cutting edge

What do you get when you combine 3D technology, two young, enterprising college grads and the world of porn? If you’re Bijan Ultra, 24, and Damon Magnum, 23, you get three AVN Award nominations–yes, three of them–for your very first film. That’s pretty much like hitting the porno ball out of the park on your very first swing, 3D glasses and all.

Fate may just have played a hand in all of this. Ultra and Magnum have known each other since they were kids growing up in the San Fernando Valley—aka “Porn Valley,” long considered the home of the porn industry. Magnum has a degree in film, while Ultra has one in business. And their professional names—Ultra and Magnum—are their old high school nicknames, which just happen to combine to form what I consider to be the perfect porno company name: Ultra-Magnum Creations.

“We’re not like all the big porn players,” Magnum tells me. “We’re different. We are still young. We want to have fun and appeal to our age-group, people in their twenties. We want to create what we want to see.”

Perhaps somewhat naturally, then, the 20-something duo gravitated toward technology for first film Virtual Reality Stimulator 3D. “We saw a niche in the market and wanted to take advantage of it,” Ultra explains.

They developed a business plan, spent two years perfecting their 3D technology and together, over a bottle of scotch, wrote the pages of their screenplay, which involves a lot of sex, a secret mission and, yes, a virtual reality stimulator.

“We want to bring technology and sex together, and be the premier 3D company in the industry,” Ultra tells me.

As I listen to them talk about color spectrums, blue and amber technology, special editing techniques, visual depth and clarity and the power of social media for promoting their brand, I realize that very similar conversations are happening at the Consumer Electronic Show right nearby. Only here, it’s a case of techno-geek meets sex-geek—in the best of ways.

As our conversation winds down, I can’t help but ask one final question: “What do your parents think about your business?”

“I come from an entrepreneurial family,” Ultra explains with a smile. “They are just happy it’s a business and that it’s legal.”